EXAMPLEs Of CHALLENGES
👉 How using gamification can increase community engagement ?
With the engagement and retention crises rise, customer engagement has become an important factor for success in the retailing. Gamification appears to be a go-to tactic to brand awareness, enhance sales, and customer loyalty. How to use gamification as a community attention magnet ?
Materials
Hackers team will develop a rewarding system with gamification.
Judging criterias
The solutions will be judged based on the novelty of the approach, scalability and technical feasibility in our ecosystem.
👉 How community engagement may entice consumers to shop in-store ?
Increased pressure from e-merchants is decreasing brick-and-mortar retailers' sales and profits, leading to numerous store closing on both local and national levels. What answers can be given by physical retailers to evolve their store experiences ?
Materials
Hacker teams will be provided with product return data samples as well as selected mentors that can answer their questions.
Judging criterias
The solutions are judged based on scalability and technical feasibility in the retailer's ecosystem.
👉 How to ensure community engagement across channels ?
At the age of omni-channel, retailers adopted a lot of engagement strategies but used single engagement platform. Obviously, there is no way a customer engagement strategy based on a single view from a channel can ensure the connection between a business with their omni-shoppers. How to overcome this challenge and nurture the engagement with customers ?
Materials
The Hacker team will be provided from your product’s origin data as well as selected mentors that can answer their questions.
Judging criterias
The solutions are judged based on the scalability and technical feasibility in the retailer's ecosystem.
👉 How to calculate the ROI of Community Engagement initiatives ?
Engaged customers spend twice as much as non-engaged customers. Many retailers want to see a direct connection between their community experience initiatives and tangible ROI. How much return on their investments do retailers get on community-driven efforts ?
Materials
The Hacker team will be provided from your ROI data as well as selected mentors that can answer their questions.
Judging criterias
Apart from relevance, “level of innovation” is our take on participants’ awareness of other attempts to solve critical challenges.
Does it do something new and unique ?
